It all started with coffee and a crazy idea!!!
Our story (a.k.a. why we do this)
Once upon a time, we realized three things:
1️⃣ We were spending a whole lot of time explaining social media to our friends and family. 😐
2️⃣ We were obsessed with learning about digital marketing (but in a psychology kind of way). 🤔
3️⃣ We wanted to build something of our own where we can support our family, be more present in our kids' lives, and help as many people as possible (sounds crazy, right?) 🙃
So, we turned our passion into PF Social, a digital marketing biz dedicated to helping small businesses grow without the stress, confusion, or overpriced fluff. We’re not your typical “agency” (gross), we’re hands-on, ridiculously invested in your success, and here to make growing online actually fun.
Also, we’re parents. So, we get the whole work-life balance struggle. We believe in growing your business without sacrificing your family time.
Our mission
To help small businesses and entrepreneurs make social media not suck. Whether you need a done-for-you social media marketing team or just a game plan to DIY it, we simplify the process so you can grow online without the overwhelm.
Our vision
Social media marketing should be easy, effective, and fun. We’re here to help you show up, connect with your audience, and turn your followers into raving fans.
Meet the creators…
Social Media Expert, Copywriter & Strategy Queen
10+ years in social media marketing
Master’s Degree in Educational Psychology
Passion for storytelling & content marketing
Avid reader (coffee + a good book = my happy place)
Proud boy mom of two adorable chaos-makers
Business Manager & Ad Specialist
8+ years in business management
Ad-certified through Google & Meta
Passion for entrepreneurship & helping small biz owners thrive
Sports, bikes, and all things fast are my thing
Also parent of the chaos-makers
Because growth takes a village
Great marketing doesn’t happen in a bubble. That’s why we’ve partnered with some seriously talented businesses to bring you a seamless, all-in-one experience. From branding to photography to everything in between, we make sure you have access to the best of the best, because your business deserves nothing less.
Meet our partners
Meet Carolina, Owner of Caro Mont Photography
We’ve worked with Caro Mont Photography for years, and trust us, she’s pure magic behind the lens. With a gorgeous studio in downtown Orlando, Caro specializes in everything from personal brand and commercial photography to product photography and videography.
Whether you need fresh content for your website, scroll-stopping product shots, or a brand photoshoot that actually feels like you, she’s got you covered.
Contact us today to learn how we work with Caro Mont Photography to take your brand to the next level.